WVU drops ‘journalism’ from j-school’s name

The Daily Athenaeum | The Charleston Gazette

West Virginia University’s Perley Isaac Reed School of Journalism will rename itself the Reed College of Media, Carlee Lammers reports in the school’s independent Daily Athenaeum.

“We thought our name wasn’t necessarily reflective of really where we are right now with our programs and where we want to go,” Dean Maryanne Reed (no relation) tells the paper.

“Journalism is, of course, important to the school. We will always teach journalism,” she said. “We don’t know what will be under our umbrella in years to come as the industry changes. So, everything we do intersects with media.”

The old name “wasn’t resonating with future students and seemed old-fashioned and very limiting,” Reed told Mackenzie Mays of The Charleston Gazette.

Medill’s j-school officially became the Medill School of Journalism, Media, Integrated Marketing Communications in 2011. This summer Indiana University’s Media School will open, combining its journalism and communications programs, among other disciplines.

Related: Indiana University alum on j-school’s new home: ‘Trust but verify’

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