falls, rises in consumer satisfaction survey

American Customer Satisfaction Index

Fox News’ website dropped 7 percent in American Customer Satisfaction Index’s annual survey of consumer satisfaction, while USA Today’s rose by 4 percent.


It’s the first time in five years that “ users are no longer the most satisfied readers of Internet news,” ACSI’s report, released Tuesday, says.

Reader satisfaction fell for most of the media organizations ACSI surveyed, but “all others” did better: Their aggregate score was up 7 percent. That category includes NPR and BBC, an ACSI spokesperson tells Poynter.

CNN and The Huffington Post share for the lowest satisfaction score, but HuffPost recorded its “first-ever improvement in user satisfaction,” a press release for the report says.

Related: Internet news: Slightly more satisfying than the post office

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