The rise of free papers has eaten into British tabs’ franchise

Washington Post
The so-called freesheets in London have undermined old habits of buying newspapers. The free papers are “a more interesting read, specific to London, not the mumbo jumbo you find in other papers,” says a 25-year-old carpenter. To counter the trend, tabloid editors have had to dial up the intensity of their material, reports Karla Adam, but now the courts have dealt a setback to those efforts.

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