Poynter Leadership for Online Editors (M405)

As Internet news operations evolve and mature, online editors and managers need leadership tools to meet the challenges ahead. You値l investigate industry trends, discovering what users want and understanding how to develop content to meet audience needs. You値l examine your management style, exploring how to work within your organization and with partners. You値l consider the most pressing issues facing online editors, from advertising trends and paid content to registration to the ever-evolving technology issues. You値l explore making difficult decisions as you prioritize your efforts. You値l also learn new ways to conceive and implement successful online projects, discovering how to turn your ideas into concrete plans. And you値l receive coaching from Poynter faculty, visiting faculty from leading websites, and, most important, your seminar colleagues.

Visiting faculty include: Christine Montgomery, Director of Electronic Publishing, St. Petersburg Times; Mark Hinojosa, AME, Electronic News, The Chicago Tribune.