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NEWS

3 media business trends to watch for in 2016

A wise person (not me) once said that in predictions of media change it is relatively easy to get the direction right but lots harder to forecast timing and magnitude. Take, for example,  my effort in this space a year ago.  I thought 2015 might be the year legacy print media broke through with video that had wide audience … Read More
NEWS

The New York Times now has ads from the '20s on 'Madison'

Screen shot, Madison On Monday, The New York Times R&D Lab added a new decade to its online crowdsourcing ad archives project — the 1920s. There's also now a gallery to see the advertisements that have already been ID'd, tagged and/or transcribed in "Madison," Abbe Serphos, executive director of corporate communications at The New York Times, said via … Read More
NEWS

Worldwide newspaper circulation revenues pass advertising for the first time

Last year circulation revenues inched ahead of advertising for the world's newspapers, according to a report out today from the trade group WAN-IFRA. For 2014, circulation generated $92 billion compared to $87 billion for advertising, according to a world press trends survey released as WAN-IFRA begins its annual World Congress meeting in Washington. "The basic assumption of … Read More
NEWS

Gannett earnings report hints at a coming problem with paywalls

By virtue of tough expense control and the acquisition of Belo Corp. TV stations, Gannett reported decent fourth quarter and full-year financial results yesterday. Its share price was off .06 percent for the day. But the report included some dicey details for the company's newspaper operations, suggesting challenges ahead for Gannett and the industry in 2014. • Circulation … Read More
NEWS

Federal Trade Commission will put native advertising under the microscope Wednesday

I am wondering these days whether native advertising is truly a breakthrough format and has financial legs to underwrite a volume of quality digital journalism. But the Federal Trade Commission has a narrower focus for its one-day workshop in Washington Wednesday: are consumers being confused and potentially misled? This is a staff-led information gathering session. FTC commissioners may attend but most likely will not. There will be no on-the-spot action or even findings. Read More
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