Articles about "Business Insider"


Amazon CEO Jeff Bezos leads $5 million Business Insider investment

Business Insider | Bloomberg
Business Insider CEO Henry Blodget has revealed Amazon.com founder and CEO Jeff Bezos is a principal contributor to a pool of $5 million in venture capital for the business-news website.

Blodget revealed the news to employees in a Friday memo: (more...)
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Business Insider will launch Indian edition

Times Internet, which publishes The Times of India, will provide local editorial know-how to the site, which will launch this summer, a release says.

Business Insider launched an Australian edition Monday.

Full release follows: (more...)
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Two questions that guide aggregation etiquette

Digiday editor-in-chief Brian Morrissey was getting a little tired of Business Insider aggregating his site's best work and reaping big traffic from it. So he ran some numbers. Morrissey writes that over the past year his website received 8,713 visits and 14,379 pageviews from Business Insider aggregated posts, while the BI site reaped over 90,000 views. Roughly a 5:1 pageview ratio from aggregator to creator. "Is this a fair trade?" he asks. What ensued was a long back-and-forth on Twitter between Morrissey and Business Insider founder Henry Blodget. You should read it for all the context, but basically this dispute (and the others that arise over aggregation from time to time) seems to pivot on two major questions. (more...)
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Variety will lose paywall; staffers rejoice

Los Angeles Times | AdAge | Forbes
Variety staffers applauded when new owner Jay Penske told them he'll begin dismantling the publication's paywall, Ben Fritz reports:
Many Variety reporters and editors have been frustrated that their content is less read online than that of competitors such as the Hollywood Reporter and Penske-owned Deadline, in part because it is only available to paying subscribers.
Variety will keep its print edition, Penske reportedly told staffers, though people at the meeting told Fritz it's "likely Daily Variety will not continue publishing Monday through Friday for too long, as most Hollywood professionals now read breaking news online." (more...)
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Business Insider, CNN get John Edwards verdict wrong

Business Insider was on the wrong side of the John Edwards verdict earlier today, flashing a “guilty” banner on its site and publishing a story that wrongly attributed the incorrect verdict to ABC News. Here’s the offending story and banner, … Read more

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Journalism professor accepts challenge to blog for Business Insider

College Media Matters | Business Insider
When University of Tampa journalism professor Dan Reimold criticized Business Insider financial blogger Joe Weisenthal, Henry Blodget responded that Reimold "would fail miserably" if he tried to keep up with Weisenthal's around-the-clock blogging and tweeting. Reimold responds, "Sir, just name the day.  I’ll pay for my own plane ticket."  Blodget writes:
Let us know when you'll be here (we can help with the place to stay). We'll give you a desk right near Joe Weisenthal and you can crank for as long as you like. And we'll also document the whole thing--our readers will love it. Can't wait!
It looks like this thing is on. (more...)
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Journalism prof to students: Don’t model yourselves after Business Insider’s Joe Weisenthal

College Media Matters | Business Insider
University of Tampa journalism professor Daniel Reimold has gotten Henry Blodget's attention by criticizing the work of Business Insider's lead financial blogger Joe Weisenthal, recently the subject of a New York Times Magazine profile that showed that he's more prolific than you'll ever be.

Despite Weisenthal's productivity, passion, knowledge and reach, Reimold writes, "he is not a role model I would hold up for my own students." His reasons:

  • "He almost never separates himself from his work." (The photo says it all.)
  • "He is wrong and sensational a lot."
  • "He writes too much – and not enough." (more...)
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Business Insider’s Joe Weisenthal is more prolific than you’ll ever be

“In the intensely competitive world of financial blogging, dominated by young men who work long hours and comment on every new development, Weisenthal stands apart by starting earlier, writing more, publishing faster.

“During the course of an average 16-hour day, Weisenthal writes 15 posts, ranging from charts with a few lines of explanatory text to several hundred words of closely reasoned analysis. He manages nearly a dozen reporters, demanding and redirecting story ideas. He fiddles incessantly with the look and contents of the site. And all the while he holds a running conversation with the roughly 19,000 people who follow his Twitter alter ego, the Stalwart. He spars, jokes, asks and answers questions, advertises his work and, in the spirit of our time, reports on his meals, his whereabouts and whatever else is on his mind….

“Some of what he writes is air and sugar. Some of it is wrong or incomplete or misleading. But he delivers jolts of sharp, original insight often enough to hold the attention of a high-powered audience that includes economists like The Times columnist Paul Krugman and Wall Street heavies like the hedge-fund manager Douglas Kass and the bond investor Jeff Gundlach.”

Binyamin Appelbaum, The New York Times Magazine

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Will Business Insider be the next Huffington Post?

The Wrap
Lucas Shaw compares Business Insider to Huffington Post: "With a reputation for overly sensational headlines, a more-is-better aggregation policy, the less savory similarities between the sites start to pile up." Shaw describes Business Insider's practice of dividing stories into slide shows as "obvious traffic bait," but founder Henry Blodget says they're simply an efficient way to convey information.

Asked about Business Insider's aggregation practices, Blodget says Huffington "went through a phase where everyone was complaining constantly about how HuffPost was a ‘parasite’ because they linked out for their content. Then everyone realized, ‘Hey wait, HuffPost can send us a lot of traffic, so maybe we want them to link to us.’ And then the view of this linking changed." || Related: Henry Blodget: Over-aggregation is the ‘new perceived sin’ in Web publishingHuffington Post suspends writer, apologizes for over-aggregated postBusiness Insider ranked sixth most valuable blog
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Huffington Post, Business Insider deny being paid for links

Gawker
Hamilton Nolan was offered $130 to insert an advertiser link into his copy; the small marketing company making the pitch claimed to work with editors at Business Insider, Huffington Post and Technorati. Mario Ruiz, senior vice president for media relations at AOL, which owns Huffington, told me by email:
We have no knowledge of this company or its business model but we do not allow our editors, writers or bloggers to receive payments for editorial coverage, of course.
Business Insider CEO Henry Blodget also told Nolan he wasn't aware of any such arrangement.

The company, 43a, told Nolan:
We generally meet with resistance when dealing with editors, but bloggers aren't paid as well and most are willing to make some extra money.

What we suggest (as long as you think it won't get you into any trouble — we don't want anything that isn't beneficial for both parties) is trying to drop a link in the article, and seeing if the editor mentions it. If he does, remove the link, and we'll go our separate ways. If he doesn't, we'll pay you handsomely, and we can continue if you want to. We don't do this for every article, and there is a certain "under the radar" element to it, so you don't want to over do it.
Related: Motorola, T-Mobile deny being part of blogger payola scheme (Forbes) | Reporter sues HuffPo, NY Times for alleged plagiarism of Abramoff investigation
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