Articles about "Engagement"

Newrooms can co-exist with online comments with moderation and a strategy. (Depositphotos)

Can reporters help repair online comment sections?

Several years ago during a seminar at Poynter, we were talking about engaging our audiences.

“We ask our readers and viewers to comment on our stories,” one participant said, “but unless we respond to them, how will they know we’re … Read more

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Hugh Forrest, director of South by Southwest Interactive Festival, shares ideas for engaging audience at The Poynter Institute's Leadership Academy on Sunday.

South by Southwest’s Hugh Forrest on building community

Hugh Forrest, director of South by Southwest Interactive, shares strategies on community engagement from years of developing the SXSWi festival. Forrest, who spoke at Poynter’s Leadership Academy on Sunday as the 2013 Naughton Lecturer, offered insights about learning from … Read more

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How journalists can measure engagement

Most journalists now understand they need to engage with audiences, whether online or in person. But it’s still not clear how news organizations can measure whether their attempts at engagement are paying off.

“Engagement isn’t just Twitter, Facebook or social … Read more


5 ways to engage more with your audience — in person and online

Talk about engagement with a journalist these days, and the conversation turns quickly to social media. Who can deny the influence of social media, which now serves as a news source for one-third of adults under 30?

If you … Read more


Early comments on stories affect what later readers believe, and what they say

A recent scientific experiment demonstrated the importance of intervening in comment sections to cultivate constructive discussion, particularly just after publication.

Scientific American Blog Editor Bora Zivkovic writes about the results, which showed that the tone of pre-existing comments on … Read more


NPR, other news orgs tighten comment moderation to improve conversation | MinnPost | Charleston Gazette | Vancouver Sun | MarketWatch
NPR switched its user commenting to the Disqus platform this week, and is increasing its moderation efforts in response to user demand.

It took the unusual step of sending readers an email survey in advance, asking for ideas and feedback about how to improve the commenting system. More than 6,000 responded. The big surprise, social media product manager Kate Myers writes, is that readers called for more comment moderation.
We asked this question in our recent NPR audience survey: (more...)
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New York Times editors care about listening to readers

The New York Times | Talking Points Memo
Margaret Sullivan's introductory column lays out her priorities as The New York Times' public editor: "1. Put readers first ... 2. Encourage conversation ... 3. Promote transparency and understanding."

To foster conversation, Sullivan says she is working with The Times to "make the public editor’s Web page a village square for discussion. I intend to blog frequently and to use social media outlets like Twitter to expand the sphere and invite other voices in."

Meanwhile, Assistant Managing Editor Jim Roberts tells Talking Points Memo that although he is an active tweeter, one of his favorite ways to use Twitter is to just listen:
I often keep an open feed of @NYTimes mentions, just so that I can see what our readers are talking about. I think that’s a really, really valuable piece of real-time feedback. There are quite often things I see in there where people are either praising, or, you know, in some cases, criticizing our work that I think is very valuable for me to know as an editor.

4 important ways to increase engagement on your Facebook page
Social media data cruncher Dan Zarrella has released a new analysis showing what types of Facebook posts tend to get more likes, comments and shares.

Four lessons really stand out as important and useful:

  1. Photos get far more likes
  2. Read more

10 tips for preventing staff burnout in spite of more work, fewer resources

Motivation. It’s a popular topic in leadership teaching. Keeping staff members engaged, positive and productive has always been a management responsibility.

But today, the questions about motivation are often more blunt, even raw. How do we handle the human impact … Read more


Want to be a source? Sign up here, says Calgary Herald

Calgary Herald
Digital engagement editor Tom Babin introduces a new system -- called Be a Source -- that enables potential sources to register with the newspaper. Think of it as "metacrowdsourcing," applying crowdsourcing to sourcing itself rather than an individual reporting project.
We’re asking Calgarians to tell us about the ideas and issues for which they have special insight, knowledge or passion. Then, when the issues come up in the news, we will be better able to present those perspectives in our news stories. You don’t need a Ph.D to make a contribution. Your area of expertise could be as simple as life in your neighbourhood. Perhaps you have a hobby that you think offers a unique perspective. Maybe your job makes you an expert in a specific field, or you know first-hand the challenges of the elderly-care system, or you struggle with a little-known heath condition, or are the victim of a crime. All of these perspectives can help Calgarians — and our journalists — better understand the news.
Related: Public Insight Network launches reporting unit (Nieman Journalism Lab)