Articles about "Facebook"


Facebook makes some changes, offers more transparency about where traffic comes from

Facebook

Facebook announced some new tools and improvements on Wednesday in response to conversations the company has had with both big and small news organizations, a Facebook spokesperson tells Poynter.

The three new publishing tools will allow publishers to reach people based on other things they’ve liked, put a post-end date to posts that can go stale and identify stories doing well on Facebook.

There are also, the announcement notes, some improvements that will help media companies better understand where traffic is coming from:

Accurate and actionable analytics are critical for media organizations to understand and optimize how their content is performing on Facebook. We’ve made a variety of improvements to Domain Insights to show how Pages and social plugins drive traffic to websites.

We’ve added a new “Top URLs” section, which displays URL-level reporting and shows when other Pages and influencers reshare your content. For example, if a high-profile public figure reshares one of your posts, you’ll know why that post may have reached more people than other posts.

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‘Dark social’ is mostly Facebook

Good morning. The weekend awaits. Here are 10 media stories.

  1. “Dark social” = Facebook

    For years, publishers couldn't identify the source of a hunk of their traffic. Chartbeat this week "flipped a switch on its real-time dashboard to place that traffic in its proper bucket"; “We saw mobile Facebook traffic increase by about 40% on sites with big Facebook presences,” its chief data scientist, Josh Schwartz, said. (Marketing Land) | "The only question is how much Facebook traffic you’re not counting," Alexis Madrigal writes. (Fusion) | "Dark social comprises only a small percent of overall desktop traffic, but commands a fairly significant chunk of mobile traffic." (Chartbeat) | "That kind of dependence on a single site raises all kinds of issues." (Gigaom)

  2. J-school student arrested in NYC Garner protests

    City University of New York grad student Desiree Mathurin reported on a protest at the Brooklyn Bridge Wednesday night and got popped with 82 others.

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Politico, AJC launch redesigns

Good morning. Here are 10 media stories.

  1. Politico, AJC launch redesigns

    Politico's new presentation aims to give readers a "cleaner, more organized design that seeks to crowd out some of the noise of our information overload moment," Editor Susan Glasser writes in a welcome note. (Politico) | "Today is the formal beginning of the biggest transformation of [Politico] in eight years," CEO Jim Vandehei writes in a memo to staffers. The publication's visual retooling echoes expansion plans "into Europe and other states," but VandeHei says "Washington will always be the central nervous system of [Politico]." | The Atlanta Journal-Constitution also has a new design, a "bold new look" that will spread to other Cox Media Group free newspaper sites, CMG says in a release. Take a tour: (AJC) | From June: "AJC reorganizes newsroom for digital with topic teams inspired by Quartz’s ‘obsessions’" (Poynter) Somewhat related to the Politico stuff: The Washington Post, whose publisher used to be president and COO of Politico, plans to get its journalists on TV more.

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Ghomeshi.

Toronto Star investigated sex allegations against Jian Ghomeshi

mediawiremorningGood morning. Here are 10 media stories.

  1. Jian Ghomeshi leaves CBC under dramatic circumstances: The broadcaster fired the host, whose show “Q” has gained a foothold below the 49th parallel as well, citing “information” it had received about him. (CBC) | “Over the past few months the Star has approached Ghomeshi with allegations from three young women, all about 20 years his junior, who say he was physically violent to them without their consent during sexual encounters or in the lead-up to sexual encounters.” (Toronto Star) | Ghomeshi acknowledges his “tastes in the bedroom may not be palatable to some folks” and says an ex-girlfriend launched a “campaign of harassment, vengeance and demonization against me” and that one person “began colluding with a freelance writer who was known not to be a fan of mine and, together, they set out to try to find corroborators to build a case to defame me.” (Jian Ghomeshi’s Facebook) | Canadaland’s Jesse Brown says he’s been working with the Toronto Star investigating Ghomeshi.
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Cue the outcry — more big Twitter changes on the way

Friday. Good morning (or good evening, if you’re reading this at night). Andrew Beaujon is back next week.

  1. Let’s freak out about Twitter changes: Sayeth Twitter: “in many cases, the best Tweets come from people you already know, or know of. But there are times when you might miss out on Tweets we think you’d enjoy.” Noooooooo! (Twitter) | Stuart Dredge weighs in: “The difference between the two social networks is that Facebook is taking stories out of its news feed – it prioritises around 300 a day out of a possible 1,500 for the average user – while Twitter is only adding tweets in. For now, at least.” (The Guardian) | Previously: I wrote about the Facebookification of Twitter and the Twitterfication of Facebook. (Poynter)
  2. More Twitter changes: Now with audio! “Notably, Twitter is teaming up with Apple to let users listen to certain tracks and buy the music directly from the iTunes store,” Yoree Koh reports.
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Barack Obama

Obama joins Medium, finds another route around the press

mediawiremorningGood morning. The weekend is in sight. Here are 10 media stories.

  1. Malala Yousafzai wins Nobel Peace Prize: The former BBC blogger turned activist “has shown by example that children and young people, too, can contribute to improving their own situations,” the Norwegian Nobel Committee writes. Indian children’s advocate Kailash Satyarthi shares the prize with her. (Nobelprize.org)
  2. Back in St. Louis: During protests last night following an officer-involved shooting in the city’s Shaw neighborhood, St. Louis Post-Dispatch reporter Valerie Schremp Hahn saw people “slamming a brick on the ground to break it in two.” One “asked what I was tweeting and I said nothing. He basically but me in a headlock and asked to get my phone. I said no,” she tweeted. Then, this: “I screamed ‘get away from me! Get away from me!’ And ran towards the crowd. My press pass fell off but I still have my damn phone.” She adds: “If it makes him feel better I didn’t get his picture.” | Washington Post reporter Wesley Lowery tweeted a photo of the Ferguson, Missouri, McDonald’s earlier on Thursday: “@ryanjreilly wish u were here :( ” | I noticed some other Ferguson vets and national outlet reporters on the scene: L.A.
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Free Press designer ‘cared about every single word, every comma, every period’ on 1A

mediawiremorningGood morning. Here are 10 media stories.

  1. Free Press designer dies: 25-year veteran Steve Anderson was 59. Remembers Amy Huschka, assistant editor/social media: “He was so proud of his Twitter account and loved sharing historic images and daily 1A’s with his followers.” From Jason Karas, a designer and colleague: “He cared about every single word, every comma, every period that he placed on a 1A.” (Detroit Free Press) | A collection of memorable front pages designed by Anderson. (Detroit Free Press) | A Storify of Anderson’s tweets that anyone who loves newspaper design should check out. (Storify)
  2. Freelance cameraman contracts Ebola: The unidentified man was working for NBC News on a team in Liberia with medical correspondent Dr. Nancy Snyderman. The production team has been ordered by NBC News “to return to the United States and enter quarantine for 21 days,” Bill Carter reports.
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Facebook is more important to news distribution than you think, and journalists are freaked out

Facebook’s Liz Heron answered for a litany of perceived sins and slights last week during a conversation with The Atlantic’s Alexis Madrigal and attendees at the Online News Association conference in Chicago. Journalists are anxious about being left out of the loop about how Facebook works, and they want answers.

Does Facebook play favorites in the News Feed Algorithm? Nope, according to Heron, the company’s head of news partnerships:

Does Facebook decide what news you see? No, your past behavior does, because the News Feed is very personalized:

What’s the best way to get my posts seen on Facebook? Are there any tricks I should know? Read more

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Facebook: More timely News Feed on the way

Facebook

It doesn’t refer to Ferguson, Ice Bucket Challenge videos or a solemn responsibility to bring you news that really matters, but Facebook does seem to be addressing concerns about the service’s ability to surface timely, important news stories.

Here’s what software engineer Erich Owens and engineering manager David Vickrey wrote in a post today outlining more changes to the News Feed:

Our goal with News Feed is to show everyone the right content at the right time so they don’t miss the stories that are important to them. We’ve heard feedback that there are some instances where a post from a friend or a Page you are connected to is only interesting at a specific moment, for example when you are both watching the same sports game, or talking about the season premiere of a popular TV show. There are also times when a post that is a day or two old may not be relevant to you anymore.

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How to crop photos for Facebook and adapt to the News Feed’s latest algorithm change

Lost in the noise over Facebook’s crackdown on clickbait last week was another change to the social network that could impact all news organizations: the News Feed algorithm will now favor link posts over photo posts and status updates.

When you paste a link to an article on your news organization’s page and Facebook automatically generates a preview box containing the story’s headline, a photo and other information, that’s a link post (here’s documentation on making sure the Facebook Crawler identifies the right information for the link preview). Alternatively, Facebook says, “Some publishers share links in status updates or in the text caption above photos.”

Here’s an example of a link post:

(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_US/all.js#xfbml=1"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));

 
And here’s an example of a photo post:

(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_US/all.js#xfbml=1"; fjs.parentNode.insertBefore(js, fjs); }(document, 'script', 'facebook-jssdk'));

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