Kindle Fire

Amazon to shake up mobile tech world with new Kindle devices, content deals

Bloomberg | The Verge | CNN Money
Amazon will make waves in the world of tablets, e-readers and possibly even smartphones today when it announces new devices at a 1:30 ET event. Here is what you can expect.

The Amazon devices

The star of today’s show is expected to be the Kindle Fire 2 — a refresh of the original Fire that debuted in November and lit up holiday sales. Amazon claims the Kindle Fire holds 22 percent of the U.S. tablet market, but sales have slipped recently and Amazon is looking for a fresh spark to consumer interest. Read more


New wave of tablet devices could accelerate news-reading trend

The class of semi-portable, two-hands-required, touch-screen devices we generically refer to as “tablets” really contains two distinct species.

There are the 10-inch screens, where the $499-and-up iPad dominates and has reigned all tablets as best-in-class.

And then there is the insurgent class of 7-inch screens led by the Amazon Kindle Fire. Are they as good as the iPad? No. But they’re more than half as good for less than half the price — and so they offer a compelling value to the budget-conscious consumer.

Google's Nexus 7 tablet goes on sale this month.

In the next month or two, expect to see a new wave of impressive innovation in this smaller class of tablets.

Amazon is expected to debut the Kindle Fire 2 by August. Read more


Amazon, Kindle Fire users buying lots of content through apps

Flurry | China Economic News Service
More evidence that Amazon’s Kindle Fire is pulling far ahead of other Android-powered tablets: A study finds the average Amazon app store user spent almost four times more money on in-app purchases than a user of Google’s standard Android app store. Mobile analytics company Flurry measured purchases through popular apps available across iTunes, Google Play and Amazon:

Meanwhile, a report out of Taiwan says Amazon is preparing to roll out three new Kindle Fire models this year — a “low-end” model like the current one, another 7-inch model with higher screen resolution, and a high-end model with a larger 8.9-inch screen.

Related: Personalized news aggregator Zite launches Android app (Zite) | Smartphones are half of all U.S. mobile phones, and growing fast (Nielsen) || Earlier: Tablet ownership nearly doubled in January (Poynter) Read more

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Afternoon digest, Nov. 17, 2011


Amazon’s Kindles may open new business opportunities for publishers

Monday Note
Frédéric Filloux speculates how publishers could take advantage of opportunities presented by Amazon’s new lineup of Kindle products. One idea is for publishers to give readers an e-ink Kindle (any model except the new Fire) with a two-year subscription — if Amazon lets them sell the “Special ScreenSavers Offers” ads that display when the device is idle. Another idea is for the device to come pre-loaded with with free e-books or trial subscriptions in order to retain new Kindle owners as long-term customers. Neither of these is possible now, but Filloux writes that publishers willing to work creatively with Amazon might be able to enact programs like this. || Earlier: Media companies may have a love-hate relationship with Amazon; 5 key questions about the Kindle Fire Read more


Media companies may have a love-hate relationship with Amazon’s Kindle Fire

Nieman Journalism Lab | paidContent | GigaOM
Amazon’s new, inexpensive tablet may pose as many challenges as opportunities for publishers and media companies. Mark Mulligan at paidContent compares the relationship between Amazon and the Kindle Fire to Apple and the iPad:

Put simply, Apple is in the business of selling content to help sell devices whereas Amazon is in the business of selling devices to help sell content. There is a poetic symmetry [in] the identical yet polar opposite strategies of the two companies.

Amazon’s role in selling content could give media companies pause, considering that Apple generally leaves content companies to their own interests. Mathew Ingram at GigaOM explains: Read more


Amazon Kindle Fire tablet to cost only $199, regular Kindle drops to $79

Citing interviews with Amazon executives, Bloomberg reports that the new Amazon tablet, the Kindle Fire, will sell for only $199. That’s less than the $299 and $250 rumored prices, and an even starker contrast to the iPad, which starts at $499. Amazon CEO Jeff Bezos said during the announcement that the regular e-ink Kindle will drop to just $79, and a touchscreen Kindle will cost $20 more. The aggressive pricing makes it more likely these devices will spread widely, giving e-books and tablet news products a bigger audience. “The digital divide between haves and have-nots just potentially got a lot smaller,” declares Tim Carmody at Wired. || Related: 5 key questions for journalists and publishers about the Kindle Fire Read more

The Kindle Fire holds magazines, books and video.

5 key questions journalists and publishers should ask about the new Amazon tablet

Amazon shows off a new touchscreen tablet today that is expected to be the first serious competitor to the iPad since Apple created the tablet market in early 2010.

The Kindle Fire holds magazines, books and video.

At 10 a.m. Wednesday in New York, Amazon will unveil what is expected to be branded the Kindle Fire. There are several reasons that news publishers and other content creators should watch this product closely (more on that below).

First, the press leaks have been flowing pretty heavily in advance of the announcement. Here’s the consensus on what to expect from the Fire:

Read more

Analyst: Upcoming Amazon tablet will give iPad its first real competition

Forrester Research | Reuters
The iPad has dominated the tablet market since its debut in 2010, but its first strong competitor should emerge this fall in Amazon’s forthcoming device. The key, according to a new Forrester Research report, is Amazon’s willingness to sell the hardware at a loss, perhaps under $300, as a means to sell more e-books and other products. Forrester anticipates Amazon selling 3 million to 5 million tablets in the fourth quarter of 2011. By 2012, Amazon’s tablet will be “synonymous with ‘Android’ on tablets” and “a strong second” to the iPad, writes Sarah Rotman Epps. || Related: Analyst underestimated the iPad in 2010 || Earlier: Amazon launches its own Android app store Read more


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