Jan. 11, 2012
11:18 am
To many, the future of print looks like the future of the stamp, the landline, the check, the CD — in short, not much of a future at all. But some — most of us who remember black-and-white TV shows — believe print will survive.
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Merced Sun-Star Executive Editor Mike Tharp, arguing for the future of printed media
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Rick Edmonds
Dec. 20, 2011
12:59 pm
The New York Times Co.’s clutch of 16 midsized and small newspapers was a relic of the prosperous pre-digital days of the 1980s and 1990s. Back then, the very comfortable margins at these properties (mostly in the Sun Belt) provided … Read more
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Jeff Sonderman
Dec. 15, 2011
10:53 am
LA Weekly
"Most print newspapers will be gone in five years," says
a new report from the USC Annenberg Center for the Digital Future. The forecast by center director Jeffrey I. Cole, based on 10 years of studies, says, "America is at a major digital turning point ... We believe that the only print newspapers that will survive will be at the extremes of the medium -- the largest and the smallest." The New York Times, USA Today, The Washington Post, and The Wall Street Journal will likely survive, along with some local weeklies, Cole writes. John Robinson responds:
"Wanna bet?" || Related: Ken Auletta: "Digital is almost as disruptive to traditional media
as electricity was to the candle business" (ijnet.org)
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Jeff Sonderman
Dec. 6, 2011
12:20 pm
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Jeff Sonderman
Nov. 28, 2011
12:09 pm
Some news websites are seeing remarkably strong traffic to old stories, prompting an intriguing question — how important is it, really, that news be new?
Tim Bradshaw reports in the Financial Times about “a surge of Facebook traffic to … Read more
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Jeff Sonderman
Nov. 18, 2011
10:37 am
Mark 2011 as the year news organizations discovered e-books.
Sure, Time Magazine tried one back in 2010, but this year at least 10 other newspapers, magazines or news websites have published at least 17 electronic-only books seeking bigger audiences and
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Read more
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Jeff Sonderman
Nov. 11, 2011
7:39 am
The Monitor of McAllen, Texas, is turning reporters loose to act like real people on social networks, relaxing traditional concerns about objectivity and formality.
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- Bylines by local staff writers in The Monitor now include the reporter’s Twitter username.
The paper, … Read more
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Jeff Sonderman
Nov. 7, 2011
1:14 pm
Beet.TV
Gannett's local sales staff is getting a $40 to $50 CPM for preroll ads attached to online videos in several of its smaller market newspapers, Senior Vice President for Video Kate Walters tells Beet.TV. The biggest challenge is not selling the ads, but working with local small businesses to create them, she said. Other panelists in the same video interview say the most valuable video content is in narrow topic verticals that draw a dedicated audience. Blaise Zerega, CEO of pay-per-view video site Fora.tv, says people are most willing to pay for content that targets their "passion or profession."
Earlier: How The Miami Herald cultivates loyal audience for video, its second biggest traffic driver |
WSJ expands video production for iPad
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Jeff Sonderman
Oct. 13, 2011
10:05 am
Journalists are reacting strongly to the
Bloomsburg Press Enterprise's stance that anyone who wants its news should have to pay for it. Readers had asked the paper to drop its website paywall for an extended time following a devastating flood, and some even started their own
free, community-driven news site as an alternative.
Journal Register Co. editor
Matt DeRienzo argued:
"Paywalls are a sad attempt by an industry that can't come to terms with the changes that are destroying the print franchise, and ironic because they try to inflict a notion of scarcity and control on the very medium that has killed those concepts. ... You couldn't ask for a better example of the folly of paywalls than the Bloomsburg case you write about here, right down to citizens starting their own local news site in response. Because they can. Anyone can. And guess what? It turns out they're producing some pretty compelling stuff."
Mike Sisak, a staff writer at The Citizens' Voice newspaper in Wilkes-Barre, Pa., (another town hard hit by flooding) offered
his paper's approach as a contrast:
(more...)
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Jeff Sonderman
Oct. 12, 2011
10:22 am
Newspapers spend a lot of time and energy erecting website paywalls, but are they thinking enough about when to take them down?
Even if a publisher commits to a paywall as the best business strategy for his news company, … Read more
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