Bloomberg Politics got some attention Monday after an enterprising reporter noticed that navigating to a broken page on the site reveals this animation of Joe Biden shooting lightning at a revolving “404″ symbol:
That got me thinking: how do other news organizations handle the dreaded error message? To find out, I went to a lot of sites and broke a lot of links. Here’s what I found:
The recently launched Bloomberg Business website has a colorful error page, like several other sites throughout the company. This one features a polygonal businessman a laptop off a table in frustration, then collapsing into his constituent parts.
If for some reason you stray across a broken page at local news startup Billy Penn, you’re greeted by an oil painting of William Penn, the site’s namesake, who delivers a gentle admonishment: “Time is what we want most, but what we use worst.”
The Chicago Tribune
Break a link at The Chicago Tribune and a dapper fellow named “Colonel Tribune” appears and introduces himself as the “Web ambassador for chicagotribune.com.” He suggests you search the site’s topics pages before bidding you a fond farewell. Read more