Jeff Sonderman
Oct. 4, 2012
12:27 pm
Most digital news consumers now get information from Web-native sources like The Huffington Post, but they turn to “established” news outlets like the New York Times, CNN or Fox News for big events and mobile news, according to new research.… Read more
- Tools:
- Permalink
-
Jeff Sonderman
Oct. 1, 2012
4:17 pm
PEJ | Ad Age | IAB | Econsultancy
The Pew Project for Excellence in Journalism released the results of a significant
study today on the state of mobile news consumption in America. Pew found that some
people consume more news after acquiring tablets and that getting news is the second most popular activity on tablets behind emailing. It also sheds light on the difference between people who use
apps vs. the Web to get their news.
Poynter's Rick Edmonds looks at the business implications: While tablet ownership doubled to 22 percent in the past year, those
tablet owners don't want to pay for content and they aren't crazy about advertising either. That leads Rick to conclude that "bundled subscriptions are
looking better than ever."
(more...)
- Tools:
- Permalink
-
Jeff Sonderman
Oct. 1, 2012
6:44 am
- Tools:
- Permalink
-
Jeff Sonderman
Sep. 24, 2012
5:12 pm
Atlantic Media's new business news website,
Quartz, launched today. I wrote earlier about
the five things journalists should know about this new project.
The first of those five things was Quartz's tablet-first focus, which we can now see in action.
Although the site is focused on reaching globetrotting business executives on their smartphones and tablets, you won't find it in your favorite app store.
(more...)
- Tools:
- Permalink
-
Jeff Sonderman
Sep. 6, 2012
11:27 am
- Tools:
- Permalink
-
Jeff Sonderman
Aug. 29, 2012
11:15 am
Reynolds Journalism Institute
The public's
trust in the institution of the press may be fading, and digital platforms have opened the publishing world to anyone with a desire to speak, but it seems professional journalists themselves are not seen as obsolete.
More than 60 percent of U.S. adults say they "prefer news stories produced by professional journalists," and more than 70 percent agree that "professional journalists play an important role in our society," according to
new survey data from the Reynolds Journalism Institute.
Respondents also disagreed with a social-media-centric model (that most news should come through trusted friends) and disagreed that it doesn't matter who produces the news.
The first two bars in each chart below refer to mobile device users and non-users. More on them later.
(more...)
- Tools:
- Permalink
-
Jeff Sonderman
Aug. 6, 2012
10:37 am
- Tools:
- Permalink
-
Jeff Sonderman
Aug. 3, 2012
10:18 am
Capital New York |
GigaOM
The Huffington Post's
new weekly iPad magazine -- originally priced at 99 cents / $1.99 a month / $19.99 a year -- is
dropping its price to zero after five issues, Joe Pompeo reports. AOL claims about 115,000 downloads of the app, Pompeo writes, but it wasn't clear how many of those ever paid for an issue (the first month came free).
The moves comes shortly after The Daily, News Corp.'s iPad-only newsmagazine,
laid off 50 staffers and scaled back content.
Mathew Ingram's analysis is that single-source apps "
don’t fit the way content works anymore":
Whether media companies like it or not (and they mostly don’t), much of the news and other content we consume now comes via links shared through Twitter and Facebook and other networks, or through old-fashioned aggregators — such as Yahoo News or Google News — and newer ones like Flipboard and Zite and Prismatic that are tailored to mobile devices and a socially-driven news experience. Compared to that kind of model, a dedicated app from a magazine or a newspaper looks much less interesting, since by design it contains content from only a single outlet, and it usually doesn’t contain helpful things like links.
(more...)
- Tools:
- Permalink
-
Jeff Sonderman
Aug. 1, 2012
12:15 pm
Reynolds Journalism Institute
Although a greater percentage of people own
Android smartphones, those who own Apple iPhones are the most attractive audience for news publishers, according to new research from Roger Fidler at the Reynolds Journalism Institute.
In fact, iPhone owners bested Android phone owners in every news-related category.
IPhone owners are more likely to subscribe to a local newspaper:
(more...)
- Tools:
- Permalink
-
Jeff Sonderman
July 9, 2012
2:15 pm
Reynolds Journalism Institute
Tablets like the iPad, while still outnumbered by smartphones, are emerging as the favored mobile devices for news consumers who were traditional print readers and have a willingness to pay for content.
That's the general theme in the latest release of data from Roger Fidler's
tablet research project. This batch focuses on the differing news-related uses of smartphones and tablets.
Here are three insights,
out of 15 total, worth remembering:
- More than half [52 percent] of the mobile news consumers who said they used their large media tablet most frequently for news also subscribed to a printed newspaper and/or newsmagazine. ...
- Those who said they use their large media tablet most frequently for consuming news also are much more likely to subscribe to digital news products than those who said they use their smartphone most frequently for news. ...
- About 60 percent of owners who favored large media tablets consider their experience consuming news on their tablets better than reading a printed newspaper.
(more...)
- Tools:
- Permalink
-