Poynter. » The Atlantic

Atlantic, Longreads announce partnership

Andrew Beaujon — Fri, 05 Apr 2013 12:06:32 +0000

Longreads

The alliance “will bring the best of long-form journalism and short fiction—from magazines, newspapers, books, and the Web—to an expanded audience across The Atlantic’s digital platforms,” a release says.

“Our site will be featured alongside the rest of … Read more

NowThis News will partner with Atlantic on video content

Andrew Beaujon — Thu, 21 Mar 2013 13:07:32 +0000

Web video startup NowThis News will produce two to three videos to illustrate stories in The Atlantic each month, the company announced Thursday.

The Atlantic liked the “tone and tenor of our content,” NowThis Editor and Chief Ed O’Keefe said … Read more

Atlantic is ‘sorry’ to have offended freelancer with request for free content

Jeff Sonderman — Tue, 05 Mar 2013 21:38:41 +0000

Nate Thayer | James Bennet
Editor-in-Chief James Bennet would like you to know this recent dustup — over asking a freelancer to provide free Web content — isn’t how The Atlantic normally operates.

Freelance writer Nate Thayer posted to his … Read more

Atlantic introduces sponsored content guidelines that address the Scientology incident

Jeff Sonderman — Wed, 30 Jan 2013 18:45:34 +0000

The Atlantic has developed new guidelines for its use of sponsored content, after pulling and apologizing for a sponsored piece about Scientology earlier this month.

The company issued a statement at the time that read in part: “We now realize … Read more

The Atlantic publishes then pulls sponsored content from Church of Scientology

Julie Moos — Tue, 15 Jan 2013 10:08:47 +0000

About 11 hours after it was published online, The Atlantic removed sponsored content about the Church of Scientology.

The news organization apologized for the incident in a statement Tuesday:

We screwed up. It shouldn’t have taken a wave
… Read more

Atlantic to experiment with pay models this year

Andrew Beaujon — Thu, 03 Jan 2013 21:52:56 +0000

Forbes
The Atlantic is assembling a “paid content SWAT team,” Atlantic President Scott Havens tells Jeff Bercovici. Does that mean a paywall’s coming?

“It’s not definitely happening, but it’s definitely part of the mix,” Havens tells the reporter. The company … Read more

The Atlantic, other sites back on Reddit after temporary ban

Steve Myers — Tue, 10 Jul 2012 18:46:50 +0000

The Daily Dot
In June, Reddit temporarily banned several sites, including The Atlantic, for spamming. The Daily Dot reports that in some cases the punishment was quite temporary:

The Atlantic returned nine days ago; Discovery News only suffered the
… Read more

The Atlantic uncovers the real secret to viral success: Repeat what works

Julie Moos — Wed, 27 Jun 2012 20:58:37 +0000

The Atlantic uncovers the real secret to viral success:

BuzzFeed is a hit-maker making hits the only way reliable hits can be made: By figuring out what’s already popular and tweaking them to make something new.

…Two years ago, … Read more

Reddit bans links to The Atlantic, Businessweek due to spam

Andrew Beaujon — Thu, 14 Jun 2012 12:01:45 +0000

The Daily Dot | The New York Observer
Reddit has banned several domains, including some from Atlantic Media, from being submitted to the popular social news site. Such bans, Reddit general manager Erik Martin wrote on a discussion of … Read more

Digital ad revenue exceeds print for first time at Atlantic Media

Steve Myers — Mon, 21 Nov 2011 13:32:30 +0000

The New York Times
This is apparently the first time such a well-known magazine publisher has achieved the milestone, Jeremy Peters reports. Although The Wall Street Journal reports Monday that print advertising revenue has fallen for the magazine industry, that’s … Read more