The Sporting News

More big changes at Sporting News

Reuters | AllThingsD | The Big Lead

Sporting News is now part of a joint venture with the British company Perform, Reuters reports. The venerable sports publication went digital-only last year and currently runs its website in partnership with AOL.

The idea is to create a bigger U.S. presence for Perform, which already distributes sports highlights clips to some U.S. newspapers and other publications,” Peter Kafka writes in AllThingsD.

Advance owns Sporting News through its American City Business Journals unit, which is contributing $4.2 million to the new joint venture, Reuters says. Perform’s kicking in $1.4 million; it “will own 65 percent of the venture and has the right to buy out ACBJ’s 35 percent share for $65 million until 2017,” Reuters says. Read more

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Sporting News ships its last print edition

Sporting News
The venerable sports magazine Sporting News will become online-only on Jan. 1, Editor-in-Chief Garry Howard tells Poynter in an email. Its December issue was its last print edition. In a letter to readers, Howard and publisher Jeff Price write, “After 126 years of printing ink on paper with weekly, biweekly or monthly frequency, Sporting News will officially become a digital brand as of January 1, 2013. … Having spoken with many of our longtime subscribers, we recognize this is not a popular decision among our most loyal fans.”

Unfortunately, neither our subscriber base nor the current advertising market for print would allow us to operate a profitable print business going forward.

Sporting News won’t vanish from newsstands completely, Howard says in his email: Its yearbooks for baseball, NFL football, college football and basketball and fantasy football and baseball will still require the services of dead trees. Read more

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