Tulsa World

Mobile trends to watch in second half of 2014; plus, a newsgathering guide to Tweetdeck

Here’s our roundup of the top digital and social media stories you should know about (and from Andrew Beaujon, 10 media stories to start your day, and from Kristen Hare, a world roundup):

— At Poynter, Adam Hochberg explores in depth Gannett’s three-year CMS overhaul to “replace the existing systems and serve every Gannett newsroom – from USA Today to KHOU-TV in Houston to the Fort Collins Coloradoan.”

Frédéric Filloux runs down three mobile trends to watch for the rest of 2014, including questions about what news sites should do about the market of Android users — which is bigger than the iOS market but less lucrative.

Joanna Geary, Twitter UK’s head of news, visited the Wall Street Journal in June to share tips on how to use Tweetdeck to gather news. Sarah Marshall turned them into a handy guide.

— Lots of executives have left Twitter lately, Mike Isaac and Vindu Goel write at The New York Times Bits blog, but the company has kept things stable in one area: its advertising team.

— More Poynter digital stories you might have missed last week: Don’t get fooled by fake hurricane photos this summer, how NPR built its Civil Rights Act interactive, and why the Tulsa World’s new sports sites link prominently to competitors.

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Tulsa World’s new sports sites link prominently to competitors

When Jason Collington suggested that the Tulsa World feature sports content from other news outlets in the region, the idea was met with a little hesitation from some people in the newsroom. Why would the paper promote articles and commentary it didn’t create?

But then he explained it using a simple analogy. The paper’s die-hard sports fans, like careful shoppers, would never be satisfied with a lack of variety. Their news diet demanded more content, and they would go elsewhere to get it if they had to.

“One thing I realized is, we would never go to a grocery store with one kind of tomato sauce,” Collington, the World’s Web editor, said.

So he started sketching “like a madman,” trying to come up with ideas for the site. He showed them around the newsroom for feedback.

OU Sports Extra, a kind of meta sports website that debuted today, aggregates content from other news organizations and puts them in one place for fans.

OU Sports Extra and OSU Sports Extra, which debuted Wednesday, are sports sites that aim to be the definitive destination for fans of those schools’ sports — partly by linking to all the competition.

A quick glance down the page of OU Sports Extra shows that content from other sites is featured prominently alongside stories from the Tulsa World. One big story on the site Wednesday was a piece from World staff about the University of Oklahoma’s new uniforms. Right next to that, at the top of the page, is a photo gallery from The Oklahoman showing how the football team’s uniforms have changed throughout the years. To the right of that is a series of RSS feeds from news organizations that cover the other teams in the University of Oklahoma’s conference.

Just below that is a grid with 14 writers, analysts and columnists from all of the papers who cover the University of Oklahoma — including a link to OU’s student newspaper, The Oklahoma Daily.

Before the World launched the sites, Collington contacted other news organizations and asked whether it was OK to aggregate their content. They all responded in the affirmative and thanked the World for linking to them, he said.

“They’re getting a lot of referrals,” he said.

Although the paper unveiled the sites publicly today, Collington tested them on some local sports fans to see if the site needed any tweaking. One of his friends, a huge Oklahoma State University fan, said that he’s actually reading more sports content then he was before because it’s all in one place.

The best way to serve our readers is to give them a destination site that allows them to pick and choose what they want,” Collington said.

Ultimately, the World wants to extend its aggregation approach to other sports, including basketball, Collington said. The more attention any given sport gets from other news organizations in the area, the easier it will be for the World to create a single site with a roundup of that coverage. Read more


Warren Buffett buys Tulsa World

Omaha.com | Tulsa World
Warren Buffett’s BH Media Group is buying the Tulsa World, Steve Jordon reports. The terms of the sale were not disclosed.

Tulsa’s Lorton family has owned the paper “for four generations,” Jordon writes. Buffett hasn’t bought a daily newspaper in nearly a month; his last purchase was the Greensboro News & Record at the end of January.

Jordon quotes World Publishing Co. chairman Robert E. Lorton Jr. as saying: “The newspaper business has become a difficult business model within a changing society and in particular for local family-owned newspapers. BH Media Group presents the best opportunity to continue a local paper that will serve this community, our friends and neighbors.”

The sale “assures a secure future for a local Tulsa World newspaper,” the World quotes Lorton as saying.

In a column about the Boston Globe last week, news-biz analyst Ken Doctor said to “expect an announcement of another Berkshire Hathaway newspaper acquisition — as soon as Monday.” Read more