Fear and loathing.
That’s an initial response to Facebook partnering with nine content companies, including the New York Times and BuzzFeed. Many in the media echo chamber are wondering, “What’s this mean for us?”
No shortage of editors and publishers took a pass Wednesday in speaking on the record. But Larry Kramer, president-publisher of USA Today and a onetime tech luminary, underscored his curiosity and qualms.
“I think all of us in the media need to pay attention to this experiment with Facebook,” he said in an email.
“On the one hand it is definitely a publishing platform that we all have to pay attention to, because so many people are spending so much time consuming content on it. On the other hand, in publishing here we are further de emphasizing our role as editors who influence what you should be spending your time on.”
“And, we are acknowledging that the reader is more a customer of Facebook’s than ours. Read more