Media must pay for South Carolina police shooting video

scouthcarolinashootingThe New York Times reports that an Australian based “publicity and celebrity management company” representing Feidin Santana, is sending cease-and-desist letters to media outlets demanding they pay for the use of the video Santana captured. That video shows a North Charleston police officer shooting an unarmed man, Walter Scott in the back as Scott ran away from the officer.

The letter from Markson Sparks demands media outlets pay $10,000 to run the video that has gathered millions of page views on multiple YouTube web pages.

The Times’ story quotes Santana’s attorney, Todd Rutherford:

The lawyer, Todd Rutherford, said it was only fair for Mr. Santana to start getting paid for something that news outlets benefited from.

“The search for justice is served by turning the video over to law enforcement,” Mr.

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Taking an Instagram Photo with an iPhone

Tips for broadcast journalists: When sharing breaking news on social, speed trumps beauty

Today’s multimedia journalists have to do it all on their own – report, write, edit, drive, set up live shots, and post to social media and the Web. Usually, that’s just considered a long list of stuff to do by deadline. But in breaking news coverage, the journalist has some tough choices to make.

The biggest challenge is getting the great video for the story that’s going to air on TV and being the first one to inform news consumers via social media. Here are some strategies to help serve both masters.

Let’s break down these tips into three categories:

  1. What to shoot
  2. Workflow
  3. How to distribute via social media

What to shoot

Shoot the most obvious thing news consumers will recognize right now. After all, we’re talking about breaking news and the situation may change by the time the newscast airs. Read more


Cell Sets Fire to Pillow, Story Sets Fire to TV Station Website

A news report about a small fire with no injuries took the internet by storm last week. The question is why.

The story is about a Dallas area teen who says her cellphone caught fire beneath her pillow as she slept

The teen went to sleep with her Samsung Galaxy S4 under her pillow and awoke to a smouldering mess, according to KDFW, a Dallas-Fort Worth Fox affiliate. The father of the teen told KDFW he thinks the phone battery may have caused the meltdown, Samsung says the battery was not an original part but was a replacement unit.

The video has generated more than 1.1 million YouTube Views, 4 million page views on the station’s website and generated even more for the other Fox owned and operated stations that posted the story.  Read more

Katy Perry

How Katy Perry, Elvis and Springsteen can change the meaning of your video

It seems that everywhere I turned online this weekend, somebody was flying a quadcopter with a camera through fireworks.

Leaving the wisdom of doing that out of this posting, I wanted to play with how music and special effects would affect the viewer’s experience with a fireworks video shot via drone and published in May. In the original, a classical score and slow drifting shots add drama and elegance to the piece.

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Crime scene

Hyperbolic to sensitive, how news outlets treated dramatic car crash video

The 55-second cell-phone video of an SUV going the wrong way on the Interstate, smashing into a sedan and exploding into a fiery ball that killed five people quickly sky-rocketed to one of the most viewed videos ever on the Tampa Bay Times’ website. It’s also a case study to examine how different newsrooms treat difficult content.

The Tampa Bay Times, which Poynter owns, ran the whole video, unedited, along with the sound. The Tampa Tribune ran the video without the sound. WTSP and WFLA used small portions of the video in a package, but then stopped using it, as did Fox 13. ABC Action News used a tight clip of the video in two packages. Bay News 9 ran the video but truncated it before the crash. Read more

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Washington Post exec: Publishers can’t expand video offerings on their own


There needs to be substantially more scale” in digital news video, says Steven Schiffman, The Washington Post’s general manager of video, in an interview with Beet.TV. “Even 20 million video starts is not enough to make this a vibrant business for premium publishers to do what they need to do to create the type of content in the ecosystem,” he said.

The Post has hired more than 30 people for its video initiative, Schiffman says. It now creates more than 30 hours of content and 300-plus clips per month. “But long-term we would love to be able to double down on our investment. We would love to be able to produce 100 hours and 1,000 clips and create really strong, diverse, video content if the revenue model on the top end of the P&L supported that,” he says. Read more

Budweiser YouTube video

What you can learn about video storytelling from the Budweiser Super Bowl commercial

I often use commercials as ways to teach journalists how to write compelling stories. Budweiser’s “Puppy Love” Super Bowl commercial gives me one of the best examples of video storytelling that I have seen in years.

So let me walk you frame-by-frame through the ad. The story teaches us how to build tension, how to use the “rule of threes,” how to find narrow focus and how to build to the big explosion at the end of the piece — the payoff.

Great stories have so much in common with this commercial. They have tension, context and an explosion of action. They are highly focused and don’t get distracted by characters who never pay off. You don’t need music, horses or puppies to tell a story.  Read more


In 2014, HuffPost Live will try to turn cool ideas into a sustainable business

When HuffPost Live launched in August 2012, it was an ambitious undertaking, to say the least. Twelve hours of livestreamed content per weekday with hopes to expand to 16. Studios and fully staffed newsrooms in New York and Los Angeles. A whole new way to watch and deliver news that was digitally native, interactive, and not bound by the time slot or format constraints of traditional cable news networks.

Sixteen months later, HuffPost Live has changed a bit. Several hosts have moved on to places like MSNBC, Fusion and Pivot TV. The L.A. studio is closed (though the Washington, D.C., office just got a new studio) and the livestream has been cut back to eight hours. The free-flowing, boundless nature of HuffPost Live’s programming has been given a bit more structure. Read more


Shows aren’t in the future for Washington Post’s PostTV

The Washington Post’s PostTV video initiative will stop presenting information as shows and move to “easily digestible segments,” Washington Post spokesperson Kris Coratti tells Poynter in an email.

“Since the launch of PostTV the team has learned a lot about how users are consuming video, so they are restructuring a bit to reflect that,” she writes. “These changes are a natural evolution, and they have always said they were going to continue to iterate on the product.”

The Post launched shows including “In Play,” featuring Chris Cillizza and Jackie Kucinich, and “On Background,” featuring Nia-Malika Henderson, this past summer. The new segments will feature “the same staff and personalities viewers have come to know,” Coratti said. “They will also start expanding their areas of coverage beyond strictly politics.”

Coratti didn’t have a timetable for the changes but said, “I would imagine this is going to start soon.” Read more


Facebook adds autoplaying video ads in News Feeds; will they annoy?

The Wall Street Journal | TechCrunch

Facebook will start selling video ads in News Feeds starting this week, The Wall Street Journal reports. Users on desktop and mobile will see them beginning Thursday, according to the Journal’s unnamed sources.

The ads will autoplay in users’ feeds, reflecting a change others, including TechCrunch, had noticed being rolled out to all users last week for native Facebook videos after a test period earlier in the year. Read more

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