Jeff Sonderman
Oct. 2, 2012
11:20 am
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Jeff Sonderman
Oct. 1, 2012
4:17 pm
PEJ | Ad Age | IAB | Econsultancy
The Pew Project for Excellence in Journalism released the results of a significant
study today on the state of mobile news consumption in America. Pew found that some
people consume more news after acquiring tablets and that getting news is the second most popular activity on tablets behind emailing. It also sheds light on the difference between people who use
apps vs. the Web to get their news.
Poynter's Rick Edmonds looks at the business implications: While tablet ownership doubled to 22 percent in the past year, those
tablet owners don't want to pay for content and they aren't crazy about advertising either. That leads Rick to conclude that "bundled subscriptions are
looking better than ever."
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Jeff Sonderman
Sep. 24, 2012
5:12 pm
Atlantic Media's new business news website,
Quartz, launched today. I wrote earlier about
the five things journalists should know about this new project.
The first of those five things was Quartz's tablet-first focus, which we can now see in action.
Although the site is focused on reaching globetrotting business executives on their smartphones and tablets, you won't find it in your favorite app store.
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Jeff Sonderman
May 7, 2012
12:29 pm
Technology Review
Jason Pontin's
latest column is perhaps the most simultaneously complete and concise summary of publishers' disappointment with mobile apps.
When Apple released the iPad in April 2010, the Technology Review publisher writes, "traditional publishers had been overtaken by a collective delusion. They believed that mobile computers with large, colorful screens, such as the iPad, iPhone, and similar devices using Google's Android software, would allow them to unwind their unhappy histories with the Internet."
But after setting foot in the new world of apps, Pontin writes, "like almost all publishers, I was badly disappointed. What went wrong? Everything." (Read on for
his blow-by-blow account.)
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Jeff Sonderman
June 21, 2011
8:59 am
A new product launching today, Onswipe, helps news publishers easily set up a tablet-friendly version of their websites for iPad users and will help sell premium ads on those sites.
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- The Onswipe cover page peels back to reveal the
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Jeff Sonderman
June 7, 2011
10:38 am
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Jeff Sonderman
May 23, 2011
2:43 pm
A pair of Berlin-based designers has released a prototype of what they call the world’s first HTML5 magazine for tablets.
The project, called Aside Magazine, is an impressive demonstration of the design, interactivity and app-like experience that can be … Read more
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