The first two decades at the Poynter Institute (1975-1995) were marked by lots of confusion about our mission and purpose. Words such as writing and ethics swirled around, but it was a long time before the phrase "a school for journalism" became the common lingo.
To meet the requirements of accreditation as a professional school, we needed a National Advisory Board. In that period before our three-year term limit for advisers, a board member could stay on indefinitely. And they did.