Craft of journalism
Let Poynter help you create a more efficient, effective and skilled workforce.
Poynter’s diverse roster of award-winning faculty and subject matter experts teach core skills such as writing, reporting and editing to help journalists build the foundation of powerful storytelling.
Through custom training conducted in person or online, Poynter advises organizations on how to grapple with specific challenges, from expanding fact-checking in an election year to conducting interviews in a disaster, from training staffers on short-form writing to merging storytelling teams. Whatever your challenge, Poynter experts will design training to address your needs.
We teach those in broadcast, print and digital as well as marketing, communications and public relations. We teach those trying to remake their organizations and those trying to deepen their journalistic skill set. We teach middle, high school and college students as well as those students’ educators and advisers.
We can help you with:
- Digital tools
- Audio and video storytelling
- Digital and media literacy
- Bias and balance in reporting
“Such a great day of learning for our team,” said Altice USA vice president of digital Chris R. Vaccaro, who sought Poynter’s expertise to establish workflows for broadcast journalists and their new digital colleagues. “We will undoubtedly turn much of what [Poynter managing editor Ren LaForme] offered into useful action for the sake of our local news coverage. Ren’s delivery was smooth, on point, engaging and he obviously puts a ton of time into preparing for these visits and educational sessions.”