Paid Content
James McQuivey of Forrester Research argues that Macmillan, by forcing Amazon.com to change the way it prices and sells e-books, has handed the online bookseller a long-term victory. Macmillan is now free to set its own price for e-books, but 30 percent of each sale will be kept by Amazon. McQuivey believes that e-book prices will eventually fall due to competitive pressures and, “at that point, even if prices come back down to $9.99, Amazon will be making $3.30 from each book sold. Amazon wins in the short run and the long run. And publishers will make less money than before on each book sold.”
Uncategorized
Amazon, not Macmillan, won the e-book price battle
More News
Opinion | Wall Street Journal marks one year of reporter’s detainment in Russian jail
Evan Gershkovich was arrested a year ago today in Russia while on a reporting assignment for the Journal
March 29, 2024
A Baltimore bridge collapsed in the middle of the night and two metro newsrooms leapt into action
Coverage from The Baltimore Sun and The Baltimore Banner had much in common but with some marked differences — especially in visuals.
March 29, 2024
Private equity reporting grants show good return
Projects in Hawaii, Milwaukee and south central Indiana knit news organizations into community life
March 29, 2024
Opinion | How misinformation will be gender-based in Ghana’s upcoming elections
Fact-checkers must be on the lookout for narratives that target and diminish women candidates
March 29, 2024
Opinion | The bombing of Erbil is a case study in misinformation
Real events spawn online fabrications, making data analysis an important tool for truth
March 29, 2024