CBS News boss: Tiger's return will be second-biggest media event of last 10 or 15 years

SportsIllustrated.com
"I think the first tournament Tiger Woods plays again, wherever it is, will be the biggest media event other than the Obama inauguration in the past 10 or 15 years," says CBS News president Sean McManus. Will his on-air announcers mention the scandal? "I don't think there is a lot of reason to dwell on what has happened in the past because it is one of the most exploited and overexposed stories in recent memory."

  • Jim Romenesko

    From 1999 to 2011, Jim Romenesko maintained the Romenesko page for the Poynter Institute, a Florida-based non-profit school for journalists. Poynter hired him in August of 1999, after seeing his MediaGossip.com, a hobby site he started in May of 1999.

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