Cincinnati TV station plans paywall on its website

NetNewsCheck

WCPO will introduce a paywall for much of its website content early next year, NetNewsCheck reports.

Over the past year, the ABC affiliate’s site has added more than 30 editorial staffers to its digital reporting team, including eight veteran reporters covering local crime and justice, politics, business, education and the arts.

Paywalls are increasingly common for newspaper sites -- 41 percent of U.S. dailies will have them after Digital First Media puts its paywalls in place, Ken Doctor wrote recently -- but they're an elusive species among TV stations, which could arguably benefit from competitors putting their content behind a gate.

The Cincinnati Enquirer, like all Gannett-owned papers, has a metered paywall. The E.W. Scripps Co., which owns WCPO, announced at the end of 2012 it would install paywalls for all of its newspaper sites.

You can see the stories WCPO considers premium content on its site now: They're marked with a "9" logo.

  • Andrew Beaujon

    Andrew Beaujon reported on the media for Poynter from 2012 to 2015. He was previously arts editor at TBD.com and managing editor of Washington City Paper. He's the author of the 2006 book "Body Piercing Saved My Life," about Christian rock and evangelical Christian culture.

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