Forbes to put advertisers' blogs next to journalists' blogs

Adage.com | Reuters | Gawker
"This isn't the 'sponsored post' of yore," writes Michael Learmonth. "Rather, it is giving advocacy groups or corporations such as Ford or Pfizer the same voice and same distribution tools as Forbes staffers, not to mention the Forbes brand." || Felix Salmon: Forbes blogs for sale. || Hamilton Nolan: Ad blogs will need some really, really interesting writers.

  • Jim Romenesko

    From 1999 to 2011, Jim Romenesko maintained the Romenesko page for the Poynter Institute, a Florida-based non-profit school for journalists. Poynter hired him in August of 1999, after seeing his MediaGossip.com, a hobby site he started in May of 1999.

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