Iowa-based Meredith builds a presence on Madison Avenue

Wall Street Journal
The magazine publisher has bought up a series of digital-ad agencies to create a full-service marketing shop, reports Emily Steel. Meredith Integrated Marketing has created custom publishing, e-mail, social media and mobile campaigns for major marketers, including Kraft Foods, Chrysler and Wells Fargo.

  • Jim Romenesko

    From 1999 to 2011, Jim Romenesko maintained the Romenesko page for the Poynter Institute, a Florida-based non-profit school for journalists. Poynter hired him in August of 1999, after seeing his MediaGossip.com, a hobby site he started in May of 1999.

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