AdAge.com
Simon Dumenco notes that we’ve come to expect news to be delivered via tweet. “Press releases will probably continue to stumble along, zombie-like, for years to come, because too many PR folks are still heavily invested in grinding them out.”
Uncategorized
The much-maligned press release finally died this summer
Support high-integrity, independent journalism that serves democracy. Make a gift to Poynter today. The Poynter Institute is a nonpartisan, nonprofit organization, and your gift helps us make good journalism better.
Donate
More News
How Poynter transformed a hands-on workshop into an email course
Lessons learned from an experiment in building a new journalism project
April 24, 2024
Opinion | Journalists at Columbia are leading the coverage of their campus
The Columbia Daily Spectator has expertly documented tense protests over the Israel-Hamas war inside and outside the campus.
April 24, 2024
Q&A: Mina Kimes on her run from acclaimed sportswriter to Emmy-nominated NFL Analyst
The ESPN star explains how she got over her fears (and the trolls) to get better at discussing the sport she loves
April 24, 2024
No, Morton Salt and other table salts do not contain sand and glass
Excessive consumption of salt can cause hypertension because of the sodium it contains — not because of glass in the salt
April 24, 2024
Opinion | Everyday sexism has no place in sports journalism
The conversation around Gregg Doyel’s comments to Caitlin Clark failed to address larger, systemic issues that could lead to better journalism
April 23, 2024