Sponsored treats: AP prints news on restaurant receipts

Associated Press headlines will greet diners alongside their checks at the Old Ebbitt Grill in Washington, D.C., a press release says.

"The idea is to see if news updates will serve as a customer amenity and leverage thousands of existing restaurant printers as a new worldwide printing press," says the release.

The service will strive to deliver "events that broke during the diner’s meal," an improvement over diners checking smartphones and not "contributing to table conversation and interaction."

Another potential benefit: If you go to dinner with a newshound -- and the sample Old Ebbitt bill on the press release appears to have been racked up by someone who really knows how to live -- they may pick up the bill.

Earlier this week, the AP announced a deal with Samsung to broadcast sponsored tweets through its account during the 2013 International Consumer Electronics Show.

  • Andrew Beaujon

    Andrew Beaujon reported on the media for Poynter from 2012 to 2015. He was previously arts editor at TBD.com and managing editor of Washington City Paper. He's the author of the 2006 book "Body Piercing Saved My Life," about Christian rock and evangelical Christian culture.


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