Study: The average half-hour LA TV newscast devotes 22 seconds to local government

LAObserved.com | Lear Center
A new study by the Norman Lear Center at the Annenberg School found that Los Angeles TV news teasers took up four times the 29 seconds devoted to business and economic news. It also found that 3:36 of each half hour were devoted to sports and weather, while soft news -- "human interest, oddball stories and miscellaneous fluff" -- averaged 2:26. || Read the PDF report.

  • Jim Romenesko

    From 1999 to 2011, Jim Romenesko maintained the Romenesko page for the Poynter Institute, a Florida-based non-profit school for journalists. Poynter hired him in August of 1999, after seeing his MediaGossip.com, a hobby site he started in May of 1999.

Comments

Related News

Email IconGroup 3Facebook IconLinkedIn IconsearchGroupTwitter IconGroup 2YouTube Icon