Tips on how newsrooms can develop a mobile-first strategy

Damon Kiesow, senior product manager at The Boston Globe, offered insights into important mobile metrics during a recent visit at Poynter. In this video, Kiesow -- a former digital media fellow at Poynter -- explains how to craft a mobile strategy and describes common mistakes newsrooms make when it comes to mobile.

Related: What news organizations can learn from Facebook's remarkable mobile turnaround | 5 reasons mobile will disrupt journalism like the Internet did a decade ago

Related training: A News University Webinar with Kiesow: "Mobile metrics: truth and myths"

  • Anna Li

    I write articles and produce multimedia for Poynter.org, focusing on how tech intersects with journalism. I'm interested in digital media and virtual communication. I'm also one of the first Google Journalism Fellows and the 2013 Naughton Fellow.

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