WSJ's Baker: 'We generally avoid reporters breaking news on Twitter'

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Wall Street Journal Managing Editor Gerard Baker spoke at City University, London, Monday, and Journal social media editor Sarah Marshall took notes. Baker went through a list of things the Journal is doing that he thinks other news orgs should do, including being "genuinely independent": "You cannot become dependent on the companies on which you are reporting," Marshall reports he said. "We need to be mindful of journalistic ethics and standards."



During a Q&A someone asked whether social media is "just marketing." No, but Marshall reports Baker said, "We generally avoid reporters breaking news on Twitter. We generally break to paying subscribers."



Last November CNBC found that only about 16 percent of Twitter users frequently use the service to get breaking news. But 44 percent use it for breaking news at least some of the time.



James daSilva points out that the Journal recently broke really big news on Twitter:

  • Andrew Beaujon

    Andrew Beaujon reported on the media for Poynter from 2012 to 2015. He was previously arts editor at TBD.com and managing editor of Washington City Paper. He's the author of the 2006 book "Body Piercing Saved My Life," about Christian rock and evangelical Christian culture.

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