Reach Poynter's Digital Audiences

One of the nation’s most popular media industry blogs, Poynter.org has an audience of more than 500,000 monthly visitors generating millions of page views. We are consistently ranked atop the list of the nation's most influential media news websites.  Poynter’s editorial team covers media news especially for journalists and media professionals, covering breaking news, media innovation, global fact checking, an in-depth analysis of the media business, career moves and more. Poynter faculty also contributes stories on thought leadership, journalism training and perspectives on current events. Put the power of Poynter's brand credibility to work for you by advertising with us. 

Display Ads 

A variety of display ad sizes are available run-of-site, targeted by content adjacency, geography, devise, etc. Our CPMs are highly competitive with programmatic networks delivery a higher quality, niche audience within any budget. This is an ideal method to influence newsroom decision makers, inform journalists and attract media professionals to your product, service or program. 

Native Articles 

You write the article and submit photos/links and the story is published on poynter.org with the label "Paid Content." This includes the story-level page on poynter.org, a tease on the home and related channel pages, social distribution, and as an item in Poynter's Afternoon Headlines email newsletter on date of publication. The article also lives on within the poynter.org site, which is programmed to offer up related content on all article-level pages. So, in the future as related content is published on poynter.org, your article would be introduced to new readers in an evergreen fashion.

Channel Sponsorship, Media Jobs

We are redesigning Poynter's job board, which will include sponsorship opportunities. This is an ideal place to showcase your graduate programs - where journalists go to look for their next job. Sponsorship packages will include 50% share-of-voice in the top leaderboard display ad position; a fixed medium rectangle ad unit on the page; credit as a sponsor with your clickable logo; and the ability to contribute up to three articles per month on the channel. Two annual sponsorships are available. 

Job Postings

Media Jobs Connection is your one-stop shop for all journalism and media industry job openings.
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Poynter's Weekly Training Digest Newsletter

This popular email is sent to 150,000+ journalists who have trained with Poynter in the past, either in-person or online through Poynter's News University e-learning platform. Poynter's Weekly Training Digest publishes weekly on Tuesdays. 

Poynter's Suite of Editorial Newsletters

We offer a variety of editorial newsletters, including:

  • Morning MediaWire, the best in media news to start your day
  • Afternoon Headlines, a menu of the day's original content
  • The Cohort, focusing on women in digital media leadership
  • The Local Edition, focusing on innovation in local newsrooms
  • Fact-Checking, an update from the International Fact-Checking Network
  • Try This! — Tools for Journalism, bite-sized news and tutorials about digital tools for journalists    

For detailed information, including rates and availability, or to have a custom media plan developed, please email advertising@poynter.org or call (727) 553-4343.

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