Google & YouTube 3-D Features Have Potential to Advance Multimedia Storytelling

July 30, 2009
Category: Uncategorized
Chris Crum at Web Pro News recently pointed out an interesting YouTube experiment: creating stereoscopic video, or what’s traditionally known as “3-D video,” using the popular video provider.
Crum wrote:

“Today the CitizenTube Blog points to what it says may be the first news report shot in 3-D. … The idea of 3D videos of course opens up the possibility of a very interesting future for the world’s most popular video site. In fact, it hasn’t taken long for that future to begin to materialize. While YouTube is likely still very far from meeting the potential it could reach within the 3D realm, the company is already highlighting one interesting utilization of it.”
Crum made note of a tutorial from CTVSWO that explains how the 3-D news report was created. It basically entailed mounting two of the same video cameras right next to each other, editing the footage from both pieces exactly the same, then letting YouTube work its magic.
Crum also recently wrote about Google’s new 3-D project — the result of a Google employee’s “20 percent time.” Google has also released another less traditional, but still 3D-like, interactive photographic experience for exploring multimedia content. Barry Schwartz at Search Engine Land pointed out that Google has begun integrating Panoramio photographic panoramas into Google Maps so users can explore different photographic layers of locations. Here’s a working example of Big Ben in London. (Click around to see all the different views.)
The integration is very similar to a Microsoft-created technology called Photosynth. Google’s new experience doesn’t require users to download any new software, though, as it’s integrated straight into Google Maps.
The 3-D features offer exciting new opportunities for future multimedia storytelling, as well as potential new mediums for delivering immersive advertising experiences.