September 26, 2011

Monday Note
Frédéric Filloux asks: “Is the notion of having a ‘news container’, similar to a newspaper or magazine, a relic of the past?” In a non-stop digital news cycle, what is the value of stopping to bundle all your stories at a given time? Four things can make it worthwhile, he writes, using the BloombergBusinessweek+ iPad app as an example: Investment in great design, making editorial choices of coverage and emphasis, connecting to outside information, and setting a low price.

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Jeff Sonderman (jsonderman@poynter.org) is the Digital Media Fellow at The Poynter Institute. He focuses on innovations and strategies for mobile platforms and social media in…
Jeff Sonderman

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