The Star Tribune tells David Brauer how its paywall is doing a month after launch. Ad revenue will suffer from lower traffic, which is down 10 to 15 percent, depending on the metric. But the newspaper has 5,900 new digital subscribers, 1,150 of whom are now getting the Sunday newspaper, too. And more people are paying a bit extra to bundle digital access with their print subscriptions. “So in four weeks, the Strib has potentially reaped about $800,000 in new digital circulation revenue,” Brauer writes. || Related: Chicago Sun-Times to charge visitors, including subscribers, for online access starting Thursday (Chicago Sun-Times) || Earlier: MinnPost publisher: We won’t try to capitalize on Star Tribune’s paywall (Poynter.org)
The 12-year-old news organization learned that ‘sometimes you can get more just by asking.’
Together, Google, Facebook and President Jair Bolsonaro have fought off compensation for content and moderation of politicians’ posts.
Plus, online groups form to help families find formula, vaccine rationing could happen as cases near pandemic highs, and more.