Bloomberg View’s first editorial is about why it’s publishing editorials: “In an age of celebrity, when everybody is marketing his or her own brand, an unsigned opinion article seems old-fashioned. Done right, editorials can do things that other news and opinion articles can’t do, or at least not as well. Editorials can see the world whole. That is, they can be logically consistent with one another, each a piece of the larger puzzle, and each able to withstand changing circumstances.” The editorial pledges that Bloomberg View will adhere to “transparency and tolerance, to nonpartisanship and intellectual honesty, to free markets and data-driven solutions to national and international problems.” || Earlier: Who’s on the editorial board and who the columnists are.
Why Bloomberg View is publishing old-fashioned editorials