Businessweek’s provocative hedge-fund cover

July 11, 2013
Category: Uncategorized

The cover of Bloomberg Businessweek’s July 15 cover tackles the gap between hedge-funds’ reputation and their performance in a memorable manner:

Asked about whether the placement of the arrows was intentional, Bloomberg Businessweek spokesperson Rachel Nagler said via email “Could be up to the reader to decide…but we do take great care to be very precise when creating our covers.”


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