Indianapolis Star partners with USA Today to boost national coverage

September 19, 2013
Category: Uncategorized

Indianapolis Star

Instead of contracting its print edition like so many other papers, the Indianapolis Star is investing more resources in its print edition through a partnership with USA Today.

The paper will feature about 70 new pages each week, along with new features and sections, the paper’s Tony Cook reports.

In a note to readers, Publisher Karen Crotchfelt says:

One thing is very clear — you want more in your daily print edition — more local content, more national content, more sports, more things to do and more relevant stories for Central Indiana residents and Hoosiers across the state. More pages, more heft.

The paper will add a USA Today section featuring national and international news. It will also expand its local coverage, Crotchfelt says. There will be more sports and business news, and more space for visuals from staff photojournalists. Additionally, there will be “more cause”:

Every Sunday, we’ll emphasize our commitment to building Indiana by highlighting four key issues that need to be addressed: jobs and income, student achievement, health and sustainable communities. We’re renaming the section “Forward Indiana.” We will underscore our desire for a balanced report by devoting space to publish two views of issues.

The Star has also been investing in its online operation; recently, it launched an interactive sports magazine, as well as a new iPad app.