PoynterVision: Measuring mobile traffic

November 6, 2013
Category: Uncategorized

Measuring mobile traffics is challenging: how do you compare mobile and desktop traffic? Allen Klosowski, vice president of mobile and connected devices at video advertising company SpotXchange, shares how he calculated mobile metrics when he was senior director of mobile and social media at Digital First Media.

Watch a free replay of Klosowski’s NewsU webinar on how to monetize mobile revenue using this discount code: 13POYNTER100MOBILE.

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