It was total baloney, even if somebody probably made money off the baloney.
There was an Internet kerfuffle Tuesday with what purported to be a Bloomberg News story about Twitter mulling a big purchase offer.
It looked like a Bloomberg tale (though some cognoscenti did instantly discern some stylistic mistakes) but quickly inspired a formal, real Bloomberg tweet that it was a fake.
The response came from Bloomberg spokesman Ty Trippet and didn’t need 140 characters:
— Ty Trippet (@ttrippet) July 14, 2015
But the piece flew about the Internet and briefly caused a spike in Twitter shares. So somebody presumably made some money — perhaps even a lot — off the fabrication.