NewsWhip, the Dublin-based technology company that tracks how news stories are shared on Facebook, Pinterest, Twitter, and other social media sites, has released its list of the most tweeted news Web sites for the month of February. Here are the details.
The British Broadcasting Corporation easily won Twitter last month, as its stories were shared more than 5 million times. The New York Times came in a distant second, with readers tweeting its stories just over 2.6 million times. Interestingly, the number of times Mashable stories were tweeted rose by 400,000, making it the third most tweeted news site and trailing the Times by just 7,680 tweets. Mashable was the most prominent of all the digital news sites, but BuzzFeed, the Huffington Post, and the Bleacher Report all competed with more traditional outlets like CNN and ABC for slots in NewsWhip’s top ten list.
NewsWhip’s methodology only tracks the number of times a story was tweeted. So the service measures buzz among a specific set of Web users, not the number of times people actually read a story or looked at a news site. Still, buzz can be illuminating in its own way. For example, February’s most tweeted story was this New York Times piece about the death of Mr. Spock.