This interactive, four-part class will help you explore the strengths (and weaknesses) of your personal brand. You’ll develop your unique voice through candid conversations about how to separate the person from the professional persona. You’ll learn how to craft your personal pitch and continuously inspire yourself. And you’ll work on your networking skills, build supportive connections with classmates and hopefully have some fun.
This online seminar meets online every other Friday at 1 p.m. Eastern. Live sessions will take place:
- Sept. 25, 2020
- Oct. 9, 2020
- Oct. 23, 2020
- Nov. 6, 2020
All sessions will be recorded in case you are unable to attend live. You also can expect out-of-class activities and assignments to help deepen your understanding of your personal brand.
Course learning outcomes
By the end of this four-part course, you’ll be able to:
- Pitch yourself in a tweet (or 1-2 sentences)
- Speak to the look, feel and tone of your personal brand
- Create content that supports your goals moving forward
- Celebrate your unique assets/niche
Who should take this course?
Anyone who wants to define, evolve and better communicate their personal brand. Journalists, innovative leaders, entrepreneurs, independent creators and creative professionals will especially benefit.