The webinar focuses on job opportunities and creating marketing content – what’s unique and what’s universal.
WHAT WILL I LEARN:
- What job opportunities exist for journalists in marketing
- Common experiences transitioning to marketing from the newsroom and other communication jobs
- What life is like in a marketing department – structure, platforms (i.e., print, digital, social), day to day assignments and big projects
- Resources of learning more and finding jobs
WHO SHOULD TAKE THIS COURSE
New or experienced journalists interested in using their skills for full-time, part-time or freelance opportunities in marketing
Maisha Maurant is manager of the Communication & Creative Services team and chief corporate editor at Health Alliance Plan of Michigan.