The webinar focuses on job opportunities and creating marketing content – what’s unique and what’s universal.

WHAT WILL I LEARN:

• • What job opportunities exist for journalists in marketing
  • Common experiences transitioning to marketing from the newsroom and other communication jobs
  • What life is like in a marketing department – structure, platforms (i.e., print, digital, social), day to day assignments and big projects
  • Resources of learning more and finding jobs

WHO SHOULD TAKE THIS COURSE

New or experienced journalists interested in using their skills for full-time, part-time or freelance opportunities in marketing

COURSE INSTURCTOR:

Maisha Maurant

Maisha Maurant is manager of the Communication & Creative Services team and chief corporate editor at Health Alliance Plan of Michigan.