The politics of reforming digital audience metrics — don’t underestimate the status quo
Long-time critics of imprecise unique visitor and page view metrics like me have had reason…
Long-time critics of imprecise unique visitor and page view metrics like me have had reason…
Editor’s note: On Monday, Poynter’s Rick Edmonds argued for new ways to measure digital audiences…
When Nieman Lab’s Josh Benton asked me in December for a New Year’s prediction, I…
Google is increasingly emphasizing the ways it can be of service to the media, and…
Find out what pinners want from you.
There's a lot we don't know about followers and engagement on Twitter.
Small sites get more than half of referrals from social; and 25 percent of all…
News websites report all-time highs in a usually slow month.
Home page still represents brand.
Mobile may explain the difference.
One aims to help people communicate safely in dangerous places; another shows which stories are…
They focus on how they can make a story spread.
Users quietly hate news sites that rely on slide shows to boost page views.
Terms for near a third of inbound searches to Poynter.org are now hidden.