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Confusing weather warnings — including from the press — could cost lives, experts warn
Confusing, jargon-filled weather alerts can put vulnerable groups in harm’s way, leaving them unprepared for the deadly effects of extreme weather
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Opinion | Law and … disorder? Trump considers a controversial pardon while welcoming a former Fox News star into his administration
Trump flirted with pardoning the men convicted of plotting to kidnap Michigan’s governor just minutes after swearing in a law-and-order firebrand
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America’s top journalism schools may lose a generation of international talent
The Trump administration is pausing visa interviews for students and fellows while it drafts new vetting rules
May 29, 2025
When homelessness rises, so do the stakes of getting the story right
This new guide helps journalists navigate the ethical and human challenges of reporting on homelessness
May 29, 2025
Meet the 2025 recipients of IFCN’s grants
BUILD grants provide operational support to fact-checkers working to provide accurate, trustworthy information in their communities
May 29, 2025